The Challenge:
Before adopting Ubico, Superlift had no established AI-powered outbound infrastructure and a limited grasp of how impactful this channel could be. Instead, the company relied on Google Ads, trade shows, word-of-mouth referrals, and a team of traditional BDRs to fill its pipeline with new leads.
Key features for Superlift to adopt Ubico were:
- Automated multichannel engagement across email and LinkedIn
- Accurate and validated B2B contacts with reliable email verification
- Seamless integration with HubSpot to streamline workflows
The Solution:
In less than 6 months, Ubico became a central asset in SuperLift’s outbound strategy, enabling it to drive impactful results while efficiently managing its time and resources.
Ubico provided key features to meet SuperLift’s needs:
- Streamlined Outbound Sales Process: Ubico consolidated all outbound activities, from data enrichment and engaged social prospecting to integrated sequencing, optimizing productivity for the growing sales team.
- Precise Lead Filtering and Dynamic Personalization: These features allowed SuperLift to tailor its approach across diverse industries, enhancing the relevance of each outreach.
- Better and Reliable Deliverability: With Ubico’s human-like sending algorithm, SuperLift also maximized email deliverability, ensuring his outbound emails reached inboxes consistently while maintaining a strong sender reputation.
Results:
In less than six months, SuperLift’s one-person sales team achieved impressive results, and they continue to generate over $400K in pipeline consistently through Ubico. Here’s a breakdown of some of the key efficiency gains:
- Significant Outreach and Conversions: Over 23 meaningful conversations, 30+ meetings booked.
- Time and Cost Savings: By automating manual prospecting, Superlift saved 883 hours, equating to $22,075 in operational savings, while reducing the need for additional recruitment.
- Enhanced Data Quality: Improved data accuracy, particularly in North America, expanded SuperLifts’s national and international reach.
Ubico has proven instrumental in scaling SupeLift’s operations, empowering their multi-channel outreach to consistently deliver strong results and drive growth.
