The challenge
When Neuralspace started using Ubico, they were very early in their startup journey. They were still figuring out which segments to go after, and they didn't have a repeatable and scalable sales process.
The solution
By utilizing Ubico's segmentation engine, and workflow builder, Neuralspace is able to solve their top-of-funnel challenges and build out a lead nurturing process. This allowed Neuralspace's sales team to nurture and convert the leads that are qualified through a personalized outreach strategy using high-quality data and multiple channels like Email + LinkedIn.
Neuralspace has been using Ubico for over 3 years and they have experienced a noticeable improvement in 2 main areas:
- Iterate sales operations 2x faster - they were able to source and engage with data from the markets they wanted to impact, helping them iterate on multiple sequences and reach their outreach goals faster than expected
- Increased productivity. Particularly with the automated segment feature, Neuralspace is able to generate new accounts that fit their ideal customer profile.