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The Challenge:

Prior to adopting Ubico, Saturn Packaging had no established outbound sales infrastructure and a limited grasp of how impactful this channel could be. Instead, the company relied on Google Ads, trade shows, word-of-mouth referrals, and website submissions to fill its pipeline with new leads.

When Daniel signed up in early 2019, it became his responsibility to build an outbound sales engine from the ground up. As the co-owner and VP of Sales, Daniel has been the sole driver of Saturn Packaging’s outbound efforts. He focused on finding a solution that maximized efficiency and productivity.

Key features for Daniel were:

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• Automated multichannel engagement across email and LinkedIn

• Accurate and validated B2B contacts with reliable email verification

• Seamless integration with Salesforce to streamline workflows

The Solution:

‍Since 2019, Ubico has become a central asset in Daniel’s outbound strategy, enabling him to drive impactful results while efficiently managing his time and resources.

Ubico provided key features to meet Saturn Packaging’s needs:

• Streamlined Outbound Sales Process: Ubico consolidated all outbound activities, from data enrichment and engaged social prospecting to integrated sequencing, optimizing productivity for the growing sales team.
  
  
• Precise Lead Filtering and Dynamic Personalization: These features allowed Saturn Packaging to tailor its approach across diverse industries, enhancing the relevance of each outreach.
  
  
• Better and Reliable Deliverability: With Ubico’s human-like sending algorithm, Daniel also maximized email deliverability, ensuring his outbound emails reached inboxes consistently while maintaining a strong sender reputation.

Results:

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In less than six months, Saturn Packaging’s one-person sales team achieved impressive results, and each year they continue to generate over $2 million in pipeline consistently through Ubico. Here’s a breakdown of some of the key efficiency gains since December 2023:

• Significant Outreach and Conversions: Over 102 meaningful conversations, 55+ meetings booked, and multiple clients acquired.
  
  
• Time and Cost Savings: By automating manual prospecting, Saturn saved 2,883 hours, equating to $72,000 in operational savings, while reducing the need for additional recruitment.
  
  
• Enhanced Data Quality: Improved data accuracy, particularly in North America, expanded Saturn’s national and international reach.
  
  

Ubico has proven instrumental in scaling Saturn Packaging’s operations year on year, empowering their multi-channel outreach to consistently deliver strong results and drive growth.